RawadRammouz
Founder of AdKnot
Turning years of hands-on Google Ads and ecommerce experience into clearer, profit-led decisions for brands and agencies.
700+
Clients
100M+
Euros Ad Spend Managed
Premier Partner
Rawad Rammouz is the founder of AdKnot, a performance analytics platform that connects Google Ads and Shopify for ecommerce brands and agencies, and the founder of Adon Technologies, a Google Premier Partner agency that has managed over 100 million euros in ad spend across 700+ ecommerce and lead generation clients.
AdKnot came directly out of that work. After years of running paid traffic for Shopify stores, the pattern was always the same: the dashboards said the campaigns were winning, and the bank account disagreed.
Why AdKnot exists
Google Ads shows you what you spent and what came back. It does not show you what you kept. A product can hold a 4.0 ROAS all month and still lose money once cost of goods, fees, and returns are counted. Most merchants only find out at the end of the quarter, when the budget is already gone.
AdKnot closes that gap. It connects Google Ads and Shopify in one dashboard, breaks performance down to the individual product and search term, and shows which SKUs deserve more budget and which are quietly draining it. Connect once, and the data starts working the same day.
“The thinking behind it is the same thinking behind the agency: do not scale a campaign until you can prove it is profitable.”
Background and expertise
Founded and scaled AdKnot, a Google Ads and Shopify performance analytics platform for ecommerce brands and agencies
Manages 100M+ euros in ecommerce and lead generation ad spend at Adon Technologies
Google Ads strategy and performance marketing across 700+ client accounts
Multi-store and multi-client reporting systems for agencies and in-house media buying teams
Connect with Rawad on LinkedIn or read his founder profile at Adon Technologies.